Treets CBD Gummies

PACKAGING DESIGN

Treets is a CBD-focused wellness brand offering beneficial blends to consumers searching for a daytime boost or a nighttime rest. Our goal was to create a look that could live on shelves at big box consumer stores and appear friendly and approachable while clearly communicating our product benefits.

The challenge was to create a consumer brand that can stand out in a saturated market and provide effects that eclipse existing product offerings due to higher quality inputs and added beneficial blends.

I made a split color palette, each half associated with either our day or night blends.